These sexist vintage ads are horrific evidence of how crappy society used to treat women. Each advertisement is an instruction manual for a woman to know her place. They clearly lay out a girl’s priorities: cook, clean, satisfy your husbands desires, play dumb, look pretty and remember men are just generally better. This wasn’t all that long ago and with the lack of subtly it isn’t surprising there is so much work to be done in terms of equal treatment and respect. While looking at these ads, I urge you think about the ads you see today. Are the messages any different? Are kitchen appliances still marketed to only women? Is the color pink? Are women made into sexual objects? Are youth and beauty glamorized? The ads may be more subtle but the messages may remain the same.
Men Ask,
Guys don't care if you're smart. Better yet, guys don't want you to be smart. If you know what's good for you, kiddo.It's A Man's World
Being a wife is just like being a slave except you have to look pretty!Wow.
Just wow.Men Are Better Than Women
Scientific Fact: Men are just better.Innocence Is Sexy?
EW. Ew. Ew.Is It Illegal To Kill A Woman?
I guess it better be since men want to kill us apparently.I'll Only Learn To Drive
. . . if my car matches my outfit.Be A Good Housewife
Your husband will be more attracted to you if you fulfill your "womanly duties," that's all that matters. Forget your happiness.Two Kinds Of Deodorant
Your vagina is just so smelly, girl!Pink Is For Girls
Respect is for men then, I guess.Make Me A Sammich!
Cooking is for women. Thinking is for men.Tampax Will Steal Your Virginity
But my virginity is how I measure my self worth!Wear Your Excitement
. . . because your appearance is the only way to be fulfilled.My Hands Are So Dainty
Wow, I guess this is what inspired Bic For Her.Are You Getting Older?
It's your fault that you're aging. It has NOTHING to do with the natural process your body goes through. It's your fault. Stop being so old. UGH!How do you feel about these adS? Let us know in the comments!
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Lysol. In your vagina. Really?
I’m pretty sure that the author made it clear that the ads were old when they titled it “Sexist Vintage Ads”. These ads are absolutely sexist and borderline degrading to women, and to say that it is only an advertisement is scary because the media tends to reflect and shape the social rules and norms in society. Clearly ads are not this blatantly sexist today, but there is still a huge media market in the objectification and demoralization of women. Sexism is not anything that has to do with women, it is the notion of making women inferior simply because they are women (which plenty of these old ads do.). I believe the author was just demonstrating sexist ideologies from our past, rather then suggesting that these are the same views we possess today.
Seriously. Let’s just define sexism as anything that talks about females. This seems to be the correct definition as per the author of this.
A lot of these aren’t sexist at all, and it kind of takes away the merit of the ones that actually are. For example, the women’s deodorant. What the heck is wrong with that? And the clothing ad, among many others aren’t remotely sexist, unless women wearing clothes is somehow offensive to you.
…the women’s deodorant ad was for a vaginal douche suggesting that women should use a Lysol disinfectant (used for housecleaning) to get rid of the smell of their menstruation. So, there is something wrong with suggesting that a woman should use a cleaning product to stop smelling.
I think they are right on the nose. Women are inferior.
Only some of these are kinda sexist, a lot actually aren’t sexist at all
Notice how most of these are old. Get over it! People are much less sexist now and if they are they’re most likely joking! -_-
So, like, um, did you not READ the introduction? Or the title? Cause those are kind of important.
Notice how most of these are old. Get over it! People are much less sexist now and if they are they’re most likely joking! -_-’
This is how every women should be,men are there owners! America started going down hill ever since we we gave them rights! i hope Romney takes away all womens rights so America can get back on track again!
Wow…
I think it’s important to realize that these are advertisements. In other words, these are a combination of words and pictures that are aimed at a certain target market. It is not safe to assume that this is how society treated women. It is true that women were treated as being lesser, however these examples overemphasize what was likely the true opinion of the American society. Basically, this is taking extreme views and applying them as the “view of society”, which is just wrong.
Makes me laugh every time.
Seems legit to me.
I actually think that women that work hard are more attractive. Not the shores, but just in general.
Lysol should have made a second deodorant for men with stanky sack syndrome. -_-